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Monday, October 11, 2010

6.1

I thought that UNIQLO became a big company when I saw its poster in the summer last year. The reason is, it appointed a supermodel, furthermore, it appointed more top models in the winter. Not only that, it promoted a Hollywood star for this season! Do you think this shows UNIQLO's rapid growth? I think that is not necessarily true. Its sales figures in japan is lower than it of last year. Winter is the season of HEATTECH, which created UNIQLO boom. I suppose UNIQLO is attempting to make a recovery by using Hollywood star for a advertisement.

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